There is a blackberry outage. First, it started this Monday “in Europe, the Middle East and Africa”. By yesterday, the outage spread to the South America, the U.S., and Canada. According to “BlackBerry outage is another black eye for RIM” by Julianne Pepitone of CNNMoney.com, “the outage appears primarily to affect text messaging and Internet access, not voice calling”.
The response from RIM (Research In Motion) has been the usual “we’re working on it” response most companies give with major product malfunctions. But that hasn’t stopped the #DearBlackberry trends from sweeping across the net with tweets and blog posts from angry Blackberry users. The biggest problem with this outage is it’s not the first. With the count given in the article, this outage is #6 (or five if two in a week count as one).
At this moment, many customers are asking, “why should I stay?” This outage is very hurtful to businesses, solo, big and small, that depend on communication to operate. Those businesses and entrepreneurs can do without outages that cost them money and waste their time.
As far as technology, RIM may have had sophisticated phones with above-the-line software, especially attractive to on-the-go busy bodies and business professionals. But other smartphones have competitive features, updated software and enough memory to store plenty of apps to help organize almost any busy lifestyle.
RIM is already suffering from fleeing customers and delayed software updates. In this moment, when millions around the world are upset, RIM’s two CEOs need to work on fixing the crisis of this consistent outage. What is the point of having two CEOs when not one can give a valid answer as to why this happened and when it can be fixed? Customers want answers and investors want action. The whole world is watching to see if RIM can pull itself out of this.
update 10/13 12:39pm:
"RIM CEO says Blackberry service restored, apologizes for outage" by Jim Puzzanghera of LAtimes.com reports, "a top Research in Motion executive" stated the outage is over. The article reports Lazaridis stated, in a conference call, that any other problems is "caused by the lengthy backlog of messages". His suggestions to customers is for them to remove their battery in order to reset their phone.
Yet, the video posted by Blackberry (which is in the article) with Lazaridis giving his statement on the outage tells a different story. He states in the video that full normal service has not been restored internationally and it's too soon to state the "issue" has been fully resolved. He also states he cannot give an estimated time for full recovery.
Sounds like RIM is not on the same page as their CEO.
update 10/13 12:39pm:
"RIM CEO says Blackberry service restored, apologizes for outage" by Jim Puzzanghera of LAtimes.com reports, "a top Research in Motion executive" stated the outage is over. The article reports Lazaridis stated, in a conference call, that any other problems is "caused by the lengthy backlog of messages". His suggestions to customers is for them to remove their battery in order to reset their phone.
Yet, the video posted by Blackberry (which is in the article) with Lazaridis giving his statement on the outage tells a different story. He states in the video that full normal service has not been restored internationally and it's too soon to state the "issue" has been fully resolved. He also states he cannot give an estimated time for full recovery.
Sounds like RIM is not on the same page as their CEO.
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