Monday, January 3, 2011

Will 2011 Be the year of iPad Competition?


This Thursday is the International Consumer Electronics Show in Las Vegas. The main theme is going to be… tablets! While tablets from other manufacturers have been expected for some time, companies are claiming 2011 will be the year of iPad competition.  “Rivals to the iPad Say This Is the Year” by Joshua Brustein reports that manufacturers have used iPad’s impressive 2010 as a preview of consumer expectations with tablets.

Motorola, Hewlett- Packard, Microsoft, Toshiba, and Research In Motion are among manufacturers mentioned as coming out with their tablets. They are hoping to give consumers other options and provide features not given from the iPad. Brustein has pointed out:

“The tablet market is shaping up to resemble the smartphone market, in which a few companies, like Apple, Research In Motion and Microsoft, design their own operating systems, [with others running] on Android”

The caveat of not competing in 2010: iPad has gained a large portion of the market, the iPad is considered the definition of a Tablet, Apple has a strong brand, and, as the article reported, there are 7.46 million iPad customers. Hopefully, consumers will appreciate competition and manufacturers would have used their time wisely to create tablets to effectively compete in the market.  

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